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NEWS
Affordable pricing
Does high-quality always correlate with a high price? Waldor & Co. is a pure producer-to-consumer company. By collaborating with the best producers, cutting out the middlemen and selling our watches directly through our website, we are able to bring our customers exceptional timepieces at an end-price way below traditional retail.
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Sustainable Swedish Design
Scandinavian minimalism is part of our identity. We find inspiration in our Swedish roots, traditional craftsmanship and traveling. Our attention to detail and passion for watches is reflected in everything we do. We obsess about perfecting every piece and leave nothing to chance – all details are important to create a true masterpiece. Our ambition is to produce sustainable products without an expiration date.
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Three Brothers With a Vision
Waldor & Co. is a Swedish watch brand founded in 2012 by the three brothers Mikael, Andreas and Johan Christensson. The idea was born a warm summer night on the Swedish west coast. Among granite rocks and saltwater, a vision to disrupt the watch industry was created. Ten years later Waldor & Co. have sold watches to more than 40,000 customers in 110 countries.
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